What does the collapse of the speculative dot-com bubble from the early 2000s have in common with the housing crisis from 2007 to 2009? Seraj Bharwani, our Chief Strategy Officer, escaped both unscathed. If you thought the answer had something to do with their similarities to the Coronavirus, you would also be correct. However, the […]
Our Most Viewed Video Ads chart for March is here! While we were expecting to see a few more #IWD2020 spots make it into the list, only one from Apple made it in.
Dear Clients and Partners of AcuityAds, We’d like to take a moment to recognize the individuals, families and businesses that are being impacted by the current pandemic. We stand in solidarity with you and all communities against this very real and challenging threat. What we’re doing to help: On Wednesday March 25th, 2020 at 2PM […]
Once a consumer has reached awareness of your product/service, where do they go next? A new report by OpenX and The Harris Poll details how 80% of American consumers look for information on the open web first. Yet, 60% of advertisers’ spending goes towards “walled gardens” like Facebook and Amazon! The report concludes that consumers […]
Con esta guía podrás entender mejor el ecosistema de la televisión conectada, para poder invertir en ella de una manera más eficiente. Y es que según el QPanel de AIMC, más de la mitad de los españoles usuarios de Internet accede a contenidos de televisión vía streaming y el más reciente informe de InfoAdex ha […]
The post-game Most Viewed Video Ads top 10 is a slightly different list compared to the pre-game, with some advertiser’s disappearing completely off the list (RIP Mr. Peanut, seriously this time).
Road Map to a Trusted Supply Chain This week we attended the IAB Seminar Series event in Toronto. It spoke about the road map to a trusted supply chain – re-imagining digital media. We’ve entitled this post ‘Re-Imagining 3rd Party Cookies,’ as we believe this to be more concise per the content theme of the […]
The post-game Most Viewed Video Ads top 10 is a slightly different list compared to the pre-game, with some advertiser’s disappearing completely off the list (RIP Mr. Peanut, seriously this time).
