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Most Viewed Video Ads: QSR Sector 2021

February 3, 2022

COVID-19 transformed just about every industry in the wake of lockdowns and health concerns, but the QSR sector has managed to weather the storm and come out stronger for it. In fact, the industry is projected to see $119.2 Billion (USD) in growth between 2021-2025 (source: Technavio). Despite some supply chain issues and a labor […]

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Five Priorities for Marketers in 2022

January 28, 2022

How to make transactions more convenient and entertaining for consumers—and simpler for brands   By Seraj Bharwani, CSO, AcuityAds This post originally appeared on AdAge January 4, 2022.   Savvy marketers know that 2022 needs to be different. The pandemic forced an overcorrection of prudence while technology has continued to advance. Because marketers are overwhelmed […]

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Most Viewed Video Ads: Automotive Sector 2021

January 25, 2022

2021 was a tough year for the automotive industry. After the global pandemic forced many auto manufacturers to temporarily shut down their factories and halt supplier orders in 2020, strong consumer demand suggested 2021 might be better. But the year brought its own challenges— auto manufacturers were faced with a multitude of global supply chain […]

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illumin’s new predefined report interface has landed

January 6, 2022

Schedule recurring reports with ease and gain access to two new reports: Reach and Frequency and Time to Convert   illumin users, do you hear sleigh bells on the roof? It sounds like you’ve got one more gift to unwrap: a new predefined report interface! This is one gift that will keep giving, allowing you […]

illumin® Read more

Most Viewed Video Ads: Holiday Season 2021

December 22, 2021

Let’s take a look at the Most Viewed Video Ads for the 2021 Holiday Season! While this is a time to come together with loved ones and reflect on the past year, it is also a time that is inextricably linked to shopping. Last year, retail sales for the holiday season were up by 8.3%, […]

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illumin™ launches custom contextual advertising that ensures precise, relevant, and safe ad placement

December 7, 2021

We know one size does not fit all. So why shouldn’t that be true for your advertising placement? AcuityAds’ revolutionary journey automation technology, illumin, now offers custom contextual advertising categories through its integration with Peer39 and GumGum, the leading global providers of advanced contextual intelligence.   What is contextual advertising? Contextual advertising means placing ads […]

Contextual Algorithm Digital Advertising Decision Science illumin® Read more

Most Viewed Video Ads: Black Friday and Cyber Monday 2021

December 2, 2021

Black Friday and Cyber Monday are known for being big shopping days across North America. And despite supply chain issues and rising inflation, consumers have come to expect monster savings. But with so many brands competing for consumer dollars, their promotional efforts have to be on point. The Most Viewed Video Ads for Black Friday […]

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Most Viewed Video Ads: Hispanic Heritage Month 2021

October 22, 2021

September 15 – October 15 marks Hispanic Heritage month — a yearly observation to celebrate the history, culture and contributions of Hispanic Americans. As the second largest Spanish-speaking country behind Mexico, brands in the States recognize the importance of targeting and tailoring their messaging to this growing community. The Most Viewed Video Ads for Hispanic […]

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LA VUELTA A LA NORMALIDAD NOS TRAE… CERVEZAS Y BELLEZA: MAHOU, CRUZCAMPO Y L’OREAL LIDERAN EL TOP 30 DE VIDEOS ONLINE

October 9, 2021

Septiembre se cierra con más de 52 millones de visualizaciones de anuncios de vídeo online en su TOP 30 de anunciantes. Una cifra que muestra parte de la recuperación de la publicidad en vídeo con la “vuelta a la normalidad”, pero donde todavía vemos sectores a los que le cuesta recuperar el ritmo, como Motor […]

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Most Viewed Video Ads: NFL Season Return 2021

October 6, 2021

The onset of fall marks the return to school, pumpkin spice lattes and oversized scarves. But to many sports enthusiasts the most celebrated return is the return to NFL football. The Most Viewed Video Ads for the 2021 NFL Season Return feature new advertising categories like NFTs and Bitcoin, endorsed by football greats like Tom […]

Digital Advertising True Reach Most Viewed Video Ads Read more

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