Did you know that winter holidays, kicked off by Black Friday, are the highest spending season of the year? Here are digital advertising recommendations.
Picture your favorite place to shop for groceries, clothing or hobbies. Upon check-out, does the salesperson or clerk ask which stores you’ve most recently visited, where you’re going next, how long it took you to shop or how far away from the store you live? Pixels are used to capture all of that information and [...]
Did you know that winter holidays, kicked off by Black Friday, are the highest spending season of the year? Here are digital advertising recommendations.
In an effort to keep up with the times of the highly competitive AdTech market, we have been working to offer customers technology beyond a demand-side platform (DSP). In a digital environment where attention spans are inherently short, advertisers need solutions that enable them to navigate and command the digital landscape in a way that […]
Technology is raising the standard in not only the ways advertisers present information to their audiences, but also how they identify their target audiences and the best ad formats to reach them with. Artificial Intelligence and machine learning are playing a critical role in this paradigm shift, helping companies realize the value of active engagement […]
If programmatic is the car you’re driving, machine learning is the engine that powers it. Often spoken about interchangeably with a number of other topics like Artificial Intelligence (AI), programmatic buying and deep learning, machine learning is a type of AI that provides computers with the ability to learn things by being programmed specifically to […]
illuminOur intuitive platform helps you see through the clutter of programmatic advertising.
Attention AdvertisingIncrease brand’s total viewership time within a finite, relevant audience set – without increasing your budget.
Live AudiencesIncorporate the most recent and relevant audience insights and improve how your media dollars are used.