Most Viewed Video Ads: Super Bowl Ads Reign Supreme
March 03, 2020
Check out the list below for the Most Viewed Video Ads for the month of February. This week’s chart is dominated by ads that originally aired during this year’s Super Bowl earlier in the month. Some of the largest consumer brands are featured on this month’s list. It doesn’t get much bigger than this!
In second place this month is the yet-to-launch streaming service Quibi. The new streaming platform is targeted towards a younger demographic, offering original content in 10-minute episodes called “quick bites”.
The ad features an Indiana Jones-type character enjoying a short episode of a courtroom TV show before ultimately sinking into quicksand.
Prior to this year’s Super Bowl, New England Patriots star quarterback tweeted a cryptic message, featuring a black and white photo of the six-time champion which left fans speculating about his retirement.
Much to every sport fan outside of New England’s disappointment, Brady says that he’s “not going anywhere” and ads that “Hulu is more than live sports.” Troll job complete.
This year was the NFL’s 100th season and to celebrate this milestone, the NFL announced a very special contest prior to this year’s Super Bowl. Parents can submit videos highlighting their kids’ best football moves to win a chance to appear in next year’s Super Bowl commercial and win tickets to the big game in Miami.
The spot follows a child running with a football through cities like New Orleans and New York City as former and current NFL players cheer him on, and ends with the young athlete handing the ball over to the referee at midfield.
Here’s the Top 10 Most Viewed Video Ads for the Super Bowl 2020:
|Rank||Brand||Campaign Name||Total Views||Link|
|1||Jeep||Groundhog Day||82,513,985||WATCH NOW|
|2||Quibi||10 Minutes or Less||69,284,496||WATCH NOW|
|5||Hulu||Tom Brady’s Big Announcement||45,591,290||WATCH NOW|
|6||Find Your Scene||39,680,646||WATCH NOW|
|7||NFL||Next 100||36,469,706||WATCH NOW|
|8||TurboTax||All People Are Tax People Remix||31,814,245||WATCH NOW|
|9||GMC||Quiet Revolution||31,115,883||WATCH NOW|
|10||Audi||Let It Go||30,051,883||WATCH NOW|
What did you think of this list? Which was your favorite Super Bowl ad? Get in touch to chat capturing viewer attention using video advertising and sign up for our newsletter to get more Acuity Insights delivered right to your inbox!