AcuityAds’ decision science technology empowers businesses to make smarter decisions. Our product suite is anchored by a proprietary Consumer Valuing Tool, which works to assist marketers in correctly valuing the cost of digital media and to achieve goals with greater efficiency. It does this using insights that offer fingerprint level understanding of users in order to identify, assess and incorporate learnings into each buying decision.
The True Reach™ Insights Platform is the only trusted digital video measurement technology in existence today. It provides a holistic view of organic and paid media across major digital platforms. We can tell you how much attention you’re getting online and what to do to get more.
Digital advertising is all about reaching the right people. “Mass blast” approaches that group users based exclusively on demographic or modeled data result in redundant, often irrelevant messages being delivered. Marketers need a far more advanced and prescriptive approach to connecting with audiences online, enter: The Acuity Live Audience.
SEPTEMBER 23 – 26 2019, NEW YORK, NY
See you at Advertising Week New York this September as we attend daytime seminars and workshops featuring some of the industry’s brightest minds in advertising, marketing, media, and tech.
SEPTEMBER 22-24, 2019, SCHAUMBURG, IL
We are looking forward to the Connect CMO Leadership Summit this fall in Chicago. Hope to see you there to tackle some of the key themes and issues in the industry today.