Meet illumin. Advertising Automation Reinvented.Redesigned.Recreated.Reimagined.
Illuminate the consumer journey
Our intuitive platform helps you see through the clutter of programmatic advertising. Our simple drag & drop interface allows you to take control of planning and buying across the entire journey. Let illumin® find efficiency and provide clarity in the digital marketing space like never before.
How it works
Meet the journey canvas
Build and visualize your consumer journey like never before. Gone are the days of line item tactics, illumin replaces this archaic system with a new and streamlined canvas. Now, you can drag and drop audiences and the creatives they see at each step in the journey across any format or channel. Create custom messaging for different audience personas and take back control over the way you message consumers.
Identify, score, and use the latest advancements in automation to nurture consumers toward your desired business goals. Our valuing tool makes sure a brand never overpays to talk to a consumer. It is based on a consumer’s actual value to the brand, position in the journey, and incrementality at every ad opportunity. illumin matches each consumer with the best communication path and inserts them into the journey at the most appropriate stage.
Visualize media mix effectiveness
During all stages of the journey, you’ll be able to see and understand your investment across 100 percent of your reached audience. Let illumin light the path and provide a shortcut to efficiency. We offer insight into identifying the most efficient mediums to invest in across your journey that lead to better outcomes for your business.